The message in the poem is that the books which can have an important role to play in child’s growth is often forgotten over television in the modern society. The poem asks the parents to change the way they educate their children by replacing television with books.
The feeling of anger, worry and strong tone of uneasiness towards the existence of TV in the modern society as part of child’s growth can be found in the poem with a negative attitude towards television. This is expressed with the use of negative connotation in an ironic way.
Soft, gratifying and cheerful tone is used to present books as the best offering for a child’s growth and development. This shows the positive and favorable attitude towards books by the poet.